Web design needs more than SEO to sell

Would putting one thousand visitors today to your web site help you to sell better? It would probably help you to sell more, but probably not better. You see most web sites convert a very small percentage of their traffic in to clients. While having high traffic is great, having high conversion is better. The stronger your web site is in converting clients, the more likely you are to be remembered and visited again.

What causes people to click the contact link?

Most people visit site after site without ever clicking contact or buying something. Sometimes it's a simple as getting a good price, but most of the time it's far more complicated. People need to feel a sense of trust with a web site. You can quickly build that sense of trust by putting forth a professional image and building familiarity. Most people like things that they are familiar with. We use the idea of familiarity to help design web sites that put people at ease and make them conformable in contacting you. We understand how to distinguish between visitors looking for information and those looking to purchase. Tending to the needs of both will help you convert your traffic more effectively.

The layout and navigation of a web site is part art and part science. It is part art because it has to be pleasing. Most people decide that they like a web site within the first few seconds. If you are reading this then you enjoyed the look of this web site when you got here. The artistic part is the easiest because it's the fastest part of the whole process. Our web sites are designed in such a way that you can literally change the entire look of the web site by just changing a few simple files. The science part enters in to how you want people to feel when they visit the site. Big web sites put a lot of thought in to color schemes and layouts in order to put people at ease. Similarly, we work hard to ensure that there is plenty of forethought leading up to your design and navigation schemes

We build web sites that are attractive, work well in almost every browser, are unbeatable at converting visitors to clients. If you're ready for a web site that makes clients not just bills all you have to do is contact us. We start all of our web design sessions with a several hour consultation to make sure everything is designed right for your business. We also advise that you check out our current specials to save money in the process.

Usability leads to happy clients

Put your visitors in the mood

You can say a lot to your visitors without writing a single word. Web sites have moods just like people do. And people visiting certain types of web sites expect certain moods. You're probably not going to find many dark and quest vacation web sites. You're also not going to find many business to business web sites filled with music and fancy animations. The truth is looking at who you market to and choosing layouts, color schemes, content, and feelings helps sell. By using strategies similar to the world's most successful web sites we can make your business skyrocket.